Serve Cows Project

1) How does this project work?

Simply put, Serve Cows is a project aimed at cow protection through a Cow Adoption Program wherein donors can go online and see the facilities provided by the Goshalas and also select a specific cow for adoption. The Project Coordinator (PC) will then assist the donor and be the point of contact for exchange of information between the donor and the Goshala. The PC will also regularly post information of the cow which the donor can access through a password protected account. The donor will also be able to personally visit the facility and see how care and protection is being provided to the cow.

The beauty of the project is that Serve Cows does not charge any administrative fee for the liaison work and the system is perfectly transparent and simple.

Please find the FAQs below and most of your questions will be answered.

2) What are the objectives of Serve Cows project?

The Vedic literature states that the index of happiness of human civilization can be gauged by the way they treat the following constituents:

  • Elderly and the aged
  • Women
  • Children
  • Spiritual preachers and the brahminical class
  • Cows

Read more about our objectives Click here

3) Who is coordinating this effort and why?

This effort was a brainchild of Mr Eric D’ Souza and Mr Rajeev Srivastava, their way of making a difference and giving back to society, what they have received. Mr. Eric D’Souza is currently the Managing Partner at AGAS International, Bahrain. He has over twenty five years of general management/ sales/ marketing experience in India and the Middle East Region in the IT and Petroleum industry.

Mr. Rajeev Srivastava has twenty years of Global operating and investing experience in the U.S., Europe and Asia. He is the Managing Partner of Basil Capital Partners. Knowing the benefits of cow protection, care and worship as one of the topmost priorities of a householder, they launched the Serve Cows project as a platform where like-minded individuals can come forward and help this noble cause by donating online. Donors have the comfort of tracking their donation and being able to see what difference their contribution is making in the lives of hundreds of cows.

The Belgaum and Govardhan Eco Village (GEV) Goshalas were doing an amazing job in caring for cows on very humane respectful principles – where the cows are truly nourished and cared for with the highest respect and sensitivity. This reflects in all their practices and day-to-day care. They decided to support these two Goshalas.

Belgaum’s Goshala Gokuldham, was started in 2001, under the blessed guidance of H. H. Bhakti Rasamrita Swami Maharaja. It has a total of around 50 cows, bulls and calves. The Cow Pastures have free access to fodder and water, pleanty of mobility and access to companions

The Goshala at Govardhan Eco Village was started in 2003. Beginning with only 9 cows & bulls, the number today has increased to around 70 and is expected to reach 100 in next few years. One of the unique features at the GEV Goshala is the personal attention and care given, with separate special zones allocated for Bulls, Cows, and Calves and milking Cows.

4) Who is that one point of contact that can answer my calls and provide me with relevant information? How and when can I touch base with that person?

You may contact:

Mr. Sachin Saxena,

Project Coordinator – Serve Cows.

Mobile: +91 – 9821921667

Email ID: sachin@servecows.org

5) If hundred percent of the proceeds are given to the Goshalas, how does Serve Cows maintain its facilities?

Serve Cows is a CSR initiative taken up by Basil Partners and AGAS International.

Cows And Goshalas

1) How long have you been doing this program?

We started our Goshala at Belgaum in 2001 and at GEV in 2003.

2) How many cows do these Goshalas have? How do you identify and keep a record of the cows?

At Belgaum, we have a total of around 50 Livestock (Includes Cows, Bulls and Calves) and at GEV; we have a total of around 70 Livestock (Includes Cows, Bulls and Calves).

An identification tag is used for identifying cows when visitors come. Normally, caretakers know each cow personally. A register is maintained to track the history of each cow.

3) What do you feed the cows? How often are they fed? How much fodder is used per cow? Where are they housed?

We feed Green grass, dry fodder and concentrates (A mixture of grains and oil cakes) to our livestock. They are fed twice a day. We have excellent aerated sheds which protects our livestock from rain, heat and cold. All have free access to water and fodder.

4) What is the typical life span of a cow? How long does it remain productive? What is the yield of an average Indian cow? What do you do with the milk?

The average life span of a cow is 15-20 years. Actually our basis of protection is not based on the milk it produces. We humbly believe that the reason for the misfortune for the cows at present in the society is because people select and maintain a cow based solely on its milk production. Unproductive cows are neglected and have to fend for themselves. Most often they are sold to abattoirs and slaughterhouses.

Cows and bulls remain productive for 15 yrs in commercial sense but their spiritual value can never be estimated.

The kind of milk differs from breed to breed.

5) How many resources are engaged in serving these cows? Who cleans and maintains them? Are they salaried helpers?

At present, we have 1 helper per 10-12 cattle. There are salaried helpers that are trained to look after the cows. Still have a question? Please query us on the following link: info@servecows.org

6) Are these cows involved in hard labor? Do you make them till the Ground? What else do these cows do?

The cows are never used for any kind of labor. They are given freedom to graze, eat and rest. But, bulls need engagement so we use them for organic farming. Both bulls and cows are allowed to live their lives peacefully with love and devotion from their caretakers and donors!

7) What if the cow gets sick? Who will take care of the cow? What kind of medicines is used to nurse them back to health?

We have a resident Veterinarian to attend to the management and all needs of our cows. Homeopathic medicines are given initially. If necessary, Allopathic interventions are resorted to under expert advice. The medical expenses for the cows are factored into your donation. You will not have to pay separately.

8) Do you also cater to old and sick cows?

No distinction is made between a productive and an unproductive cow/bull. Regardless of their status they receive the same love and care.

9) Can you give me more information about the importance of cows to humankind? Do you have references to Vedic literature that recommend cow protection?

Please read related articles here click here

Serve A Cow

1) Where will I get information about the Cow Donation Program?

Please visit our website page on Cow Donation Click here

2) How do I choose which cow to Serve?

Please visit our website page for “Choose your cow”  Click here

3) What if I can’t donate for an entire cow? Can I make smaller donations?

Yes it is possible to make a smaller donation. Please visit our website page on the various schemes offered Click here

4) Are there any special days when donating cows are considered auspicious? What are the special days for worshiping a cow?

Yes. For donation, special days are Govardhan Puja, Nandotsav, Your Birthday, Marriage, In memory of a dear departed family member, etc. For worship, special days are Gopasthami, Govardhan Puja, Akshay Tritiya, Your Birthday, Marriage Anniversary, commemoration day of a departed family member, etc.

5) I am still not convinced? I need to see the facility for myself before I make a commitment. How can you help?

Please visit our Goshala and personally see the good work being carried out. For a site visit, kindly contact the administrator, one month in advance.

6) Apart from donating cash, how else can I help? Do you accept any other kind of contribution?

We are happy to train anyone who is willing to learn to serve cows. You are welcome to come and stay at the farm and serve Mother Cow.

You are welcome to donate grains, fodder, medicines, construction material and even help with the fencing of the Goshala. It is best to speak to the project coordinator about what you wish to donate. The project coordinator will then revert after speaking to the project in-charge of how optimally we can utilize your gift.

7) Who will remind me of my due dates for the contribution?

The project coordinator appointed by Serve Cows will be responsible for sending you timely intimation.

8) Who will provide me information about the cow I have adopted? How often will I get information about the cow? Can I get pictures of the cow I have adopted?

You will have an exclusive access to your cow on the “My Cow’’ page of our website. Also, you will be provided with bi-monthly updates.

9) What if I want to visit the Goshala and see for myself the cow I have served?

We welcome you to visit our Goshala at any time of the year. We are happy to host you for one day free stay. Additional stay can also be arranged on payment. Please visit our photo gallery for images of the Govardhan Eco Village (click here). However we will require one month’s prior notice in order to enable bookings, stay, etc.

10) I am very happy to learn about this Cow Adoption Program. But I do not have the funds right now to contribute. Can someone touch base with me again at a later date?

Sure, please mention to us in a mail when you would like to be contacted/reminded. Contact us at info@servecows.org

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